Mobile Monday London

MoMoLondon News

Jan 18th - Mobile Application Sustainability in Brighton
13 January 2010 14:18

The Smoke meets The Sea - Mobile Monday London takes a trip down to the coast to talk about sustainability in Mobile.

Although individually handsets do not consume much power, with an estimated 6 billion in use by 2013 recharging them is set to become a serious environmental issue. Undue use of power in the handset also causes serious user frustration at short battery lifetime, so there is likely a strong consumer motivation for greener applications.

Hosted by DCKTN, at the prestigious Hotel du Vin, Brighton, MobileMonday London will be examining the question of power efficiency of mobile applications at an event in Brighton, on 18th Jan.

The event will centre around a paper by Galit Zadok and Riikka Puustinen, proposing a design methodology they call "The Green Switch". Other speakers to be confirmed will contribute thoughts on power aspects of the network, and we will feature case studies of actual power consumed on platforms like Android, Nokia and and iPhone.

By alex - Comments: 0
Heroes of the Mobile Screen - 7 Dec 09 at the BFI Southbank, London
9 November 2009 09:44

Some of you may be wondering what I’ve been up to of late. Well, if you have, then I can reveal to you that I’ve been working on a new conference, Heroes of the Mobile Screen, which is on next month on 7 December at the rather wonderful BFI on London’s Southbank. And I’d love for you to spread the word (like our wonderful media partners), buy tickets and join the conversation. And I’m afraid this has taken our attention for the last few weeks which means we’ve had to cancel November’s Mobile Monday London event. Hopefully, this will all make up for it.

The team behind the conference, Isabel Fox, Neil Robertson, Carlo Longino, Dominic Travers     and yours truly are also involved in running Mobile Monday London, Swedish Beers Mobile Networking, Future of Mobile, Over The Air, Mobile 2.0 and Tech Media Invest events amongst other things.

The day-long event at BFI Southbank will differ from anything else around (at least that’s what we’re aiming for) and get the stakeholders of mobile involved in discussing the issues affecting them and their customers. Uniquely the event also has teenagers on stage to tell the industry what they want from their mobile, what they expect from their network operators and what’s most important to them in terms of their mobile life.


Doug Richard, David Whitewood of Hotxt.
For further info please contact:
Isabel Fox
020 7062 1192
[email protected]
This image is copyright the photographer 2005©.
This image has been supplied by onEdition and must be credited onEdition. The author is asserting his full Moral rights in relation to the publication of this image. All rights reserved. Rights for onward transmission of any image or file is not granted or implied. Changing or deleting Copyright information is illegal as specified in the Copyright, Design and Patents Act 1988. If you are in any way unsure of your right to publish this image please contact onEdition on +44(0)20 7978 1459 or email: " title="20051204 onEdition Copyright image 2005©

Doug Richard, David Whitewood of Hotxt.
For further info please contact:
Isabel Fox
020 7062 1192
[email protected]
This image is copyright the photographer 2005©.
This image has been supplied by onEdition and must be credited onEdition. The author is asserting his full Moral rights in relation to the publication of this image. All rights reserved. Rights for onward transmission of any image or file is not granted or implied. Changing or deleting Copyright information is illegal as specified in the Copyright, Design and Patents Act 1988. If you are in any way unsure of your right to publish this image please contact onEdition on +44(0)20 7978 1459 or email: " width="93" height="130"/>
jp belinda parmar

Heroes of the Mobile Screen is already attracting a number of high calibre ‘heroes’ with speakers and panellists answering the call from around the world, including Kei Shimada, JP Rangaswami and Kevin Banks, Belinda Parmar, Julia Shalet, Doug Richard and Harald Neidhardt are all confirmed. The speakers are listed here and the agenda can be found here.

Heroes of the Mobile Screen opens with a keynote from Kei Shimada sharing his experience of what’s happening in Japan and what we can learn from that here in the West. And continues with four core pillars supporting discussion throughout the day.

The money
What's making money, who's making money and what's being invested in and where the money's going to be in the future? The answers to all the questions we want to ask of successful mobile service providers and VCs.

The impact of social/location
What is the impact of social media and location technology? What do customers want, what are the business models, what are the solutions to privacy issues. Carriers are placing their bets in this area, but will they pay off?

Teenage heroes
Led by digital youth marketing expert Julia Shalet (pictured left), this is a new format where we invite four companies to pitch their product, service or device live on stage to six teenagers and they tell us what they really think.

Real customers, real applications, real marketing
A double session with the first half covering customers and what they really want on mobile with a focus on women in particular with some new research and insight into what women want from Belinda Parmar of Lady Geek. The second half will cover mobile marketing and advertising, what's working, what's not and what's coming next.

I came up with idea around the event because we realised that most of the events I attend throughout the year all talk around the same subjects, with the same people and bring up the same issues, without resolution. It’s time for us to stop talking to ourselves, look out beyond our industry and make some changes for the better. I believe it’s important to engage our colleagues in marketing, web 2.0 and media as well as more of our mobile colleagues from throughout the value chain. The exciting stuff is going to happen when industries cross over – that’s where the innovation is. In putting the agenda together, we believe we have something that will appeal to a wide audience – whether you’re a director of marketing for an FMCG brand or a web developer toying with the idea of developing apps for android or iphone.  And to do that, we need to share real customer insight that we can use to make ours and others mobile lives better.

Tickets are now available online now for £99 (ex VAT and booking fee) at http://mobileheroes.net . We’ve kept the price deliberately low and it’s subsidised by sponsors who we’ll be able to announce shortly.

If you’re interested in sponsoring the event in some way, please get in touch with me via email.

If you’re interested in pitching your gadget, application or service to our teenagers, please email Dominic Travers     to put your name forward.

We are keeping a waiting list for potential speakers and panellists. If you’d like to be considered, please contact me.

So get your tickets now and become a fan on Facebook or follow us on twitter http://twitter.com/hotms too.

By alex - Comments: 0
Location Event Packs CBI!
15 October 2009 10:31


If not the biggest MoMo London ever it was at least one of the biggest MoMo Londons ever. We had people standing and sitting in the aisles at CBI Conference Centre with over 220 people showing up to hear the latest and greatest on location, hosted by Skyhook Wireless. Our aim for this event was to take a fresh look at the location services topic, focusing on newly emerging platforms and mobile applications that are using location in new and innovative ways.

Special thanks to Stuart Dredge from Mobile Entertainment for leading our panel discussion and to our panelists Nic Black fromCloudmade, Jennifer Hicks from Ink Communications, Kate Imbach from Skyhook, Roberta Lucca from Vertu and Patrick Weissert from Vodafone. Thanks also to our great demoers from Flook, Shazam and Vodafone!

Coverage of the event included a great article from Stuart and post from Bena Roberts on GoMo News.

 

By dan - Comments: 0
Event archive coming online
8 October 2009 19:34

We are slowly getting an archive of our events going back right to the start of it all, November 2005 in the canteen at Vodafone. Keep your eye on this site for more information. We will try and get each event up to date with the details from the time, the podcasts (if any) and the theme and agenda. If you have information or reviews from these events pop it in a comment to this article.

By alex - Comments: 0
Vote for your favourite start-up and help them win Vodafone Mobile Clicks
15 September 2009 17:46

We're coming to  the end of the Vodafone Mobile Clicks competition now and we have our 6 finalists. They'll be off to PICNIC next week in Amsterdam to fight it out to win hard cash for their start-up. There's 150k Euros up for grabs so it's a tough one. And there are six excellent finalists to choose from too. It wasn’t easy to get to the final six, but we did. There are three finalists from the UK and three from the Netherlands and there are 3 cash prizes up for grabs out of a total prize fund of 150k Euros.

The jury for the final is Richard Titus, Lee Epting, Rudy de Waele, Vincent Everts & Heike Scholz.

But it's not just down to the jury. Mobile Monday London members have a part to play in the process too. There has already been public voting which closes this Friday which is open to anyone http://www.vodafonemobileclicks.com/vote/ but in addition, we have been asked to create a poll so you can choose your favourite start-up and who you would give a prize too. The votes from Mobile Monday London members will be weighted more heavily than the public vote, so your vote really does count.

I've opened up the poll over at Yahoo Groups (I couldn't find a better way to run it so that it was one vote per person). If you're not already signed up to Yahoo Groups, then please sign up and make sure you fill in the bit that says why you want to join the group so we know you're genuine.
Our friends at Mobile Monday Amsterdam are going through a similar process and have already been busy voting.

http://tech.groups.yahoo.com/group/momolondon/polls

There is just one vote so use it wisely, but please DO vote! The poll will be open for a week only and will close on 22nd September in advance of the finalists heading off to Amsterdam.

And in case you're wondering who the companies are and would like a bit more info, then here you go...

Woobius http://www.woobius.com/ (UK)
A service for the construction industry allowing them to collaborate by gathering all info & data in one place with access for the team. With the help of Woobius Eye for mobile, it is possible to solve problems & reduce build costs & the number of mistakes made.

Rummble http://www.rummble.com/ (UK)
A service that recommends content to the user, based on people with the same interests and hobbies. By sharing information and creating a trust network, the customer will get more interesting & relevant content.

Mobypicture http://www.mobypicture.com/ (NL)
Share photos, videos & audio with friends at social network sites like hyves, facebook and twitter with one press of a button.

Audioboo http://audioboo.fm/ (UK)
Directly record audio (eg interviews or quotes) & share it with social network sites like twitter and facebook. The last recorded, most popular and featured "boos" from the community can be played as well.

Layar http://layar.com/ (NL)
A browser that uses 'augmented reality' so a user can see what is in their surroundings by looking through the camera of their handset.

MyNameIsE http://www.mynameise.com/ (NL)
Connecting people on & offline by gathering their profiles on various social networks in one place. These can be shared in real life via mobile or bespoke device, The Connector.

Thanks everyone and please get voting!

By alex - Comments: 0
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